The Good Stuff...

The 'Blue Period'... Picasso went through it and now it appears so is the fashion populous! Catwalks and editorials alike have delved  into deep inky tones and subtle blue hues. We see this as a re-invigurated move-on from the commercial shibori-washed blues of last season.  We look to Gucci, Cavalli and Pucci for a new mood of youthful innocence inspired by French 18th century 'Toile de Jouy' designs, vintage archives & traditional Indian patterning. Antique mementos are pulled into reality and made modern with the use of unexpected quirky elements. The Digital Weaver's trend, 'French Finesse Blues' is feminine with a graceful edge, blurring past centuries with a sentimental contemporary twist.  Thanks for the inspiration: WGSN, Vogue, Marie Claire... 

Hello ...it's me, Moodie Maddie aka The Digital Weaver. 'Well, I've finally done it!' she said apprehensively looking around the office one last time, then she walked out the familiar glass doors and into the cinematic sunset, inwardly electrified at the thought of her new adventure, with her fingers firmly crossed for luck! 'Done what?' the reading public thought silently. Perhaps if you know me, you'll know I've worked at Seafolly for just over twenty years, I started there back in '95. It was an amazing journey, with wonderful people and loads of successful prints. Which segues nicely into my next point.... Why? Why leave...